Our Key Team Members

They're the Specialists

The Novita Group is a team of professionals who all provide specialist skills in various areas.

Key Personnel


CEO / Marketing Consultant / Commercialisation Specialist

Lou has had over 25+ years experience in marketing both in Australian and the USA. He is a Certified Practising Marketer and Fellow of the Australian Marketing Institute.

He has held several high level management positions including CEO/CMO of Network Harmoni, Inc. a US based Australian network software corporation, CEO of one of Australia’s first on-line music resellers and Marketing Director of Creative Labs.

Lou is an award winning marketer, highly experienced in negotiating alliances and joint promotions. His is a proven brand builder and has created and managed national and international sales and marketing campaigns.

A sound strategist with strong focus on revenue growth he is an experienced entrepreneur and digital futurist.



Video Presentations / Communications / Community Liaison Specialist

Claire Linley started her career in a Perth advertising agency as a Copywriter and Public Relations Coordinator working on the agency’s major clients. Also in Perth, she worked as a Publicist for ABC Radio, launching Triple J in WA.

Overseas she managed Taylor Woodrow’s vast international property portfolio as the company’s Public Relations Manager. She was also the PR Manager for the London World Trade Centre.

Back in Perth, in the mid nineties, Claire established her own PR and Marketing Consultancy with clients including many of WA’s major property developers, and a host of other high profile corporate, including Hummer Australasia, National Lifestyle Villages, Volvo, Path Transit and Ascot Waters.

Claire has been involved in television presenting for the past 15 years, working on a variety of lifestyle TV shows.

As a Director of The Novita Group, Claire has been involved in consulting to a variety of clients and has been responsible for marketing the Group’s range of international business units.

Claire is an experienced community builder, providing consulting services to many property developers. She has also written for large circulation newspapers and worked as a Presenter on Channel Nine’s lifestyle programs for the past 15 years.

She has also been honoured by Austrade as an exemplary representative of the Women in Export Program and the Women in Global Business Program.